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"VIP space"

Creation of an art object that became the space

Client: MontBlanc

2022

VIP Space for Mont Blanc:
Creation of an art object that became the space

This project is the result of a collaboration between Mont Blanc and an invited designer. The company granted complete creative freedom with one goal in mind: to create something truly outstanding.

The task was to design a VIP room — a space where the brand’s aesthetics reach a new level. Instead of traditional decor, a three-dimensional amorphous fresco was introduced: a complex composition of cubes and abstract forms stretching across two walls and the ceiling.

This spatial installation not only sets a strong visual rhythm but also architecturally transforms the room. Through volume, light, and depth, the space expands — creating a sense of movement and purpose.

The project demonstrates how visual techniques can do more than decorate — they can define the character of a space. In this case, it's unique, recognizable, and fully aligned with the spirit of the brand.

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